Mobile-Commerce: Land in Sicht
Umsatztreiber Handy-Commerce
MoMo Switzerland # 11: Mobile Social Networks
Social networking services come in many sizes and flavors to appeal to people with a wide range of languages, cultures and objectives. Many services are accessible both from the PC connected to the Web with a broadband network as well as a phone using a mobile network. What are the technology platforms for mobile social networks? How are companies currently providing mobile social networks driving growth and overcoming obstacles? What are the newest developments and what does the future hold for this category of services?
This meeting will begin with an overview of current Mobile Social Networking trends and presentation of the conclusions of Informa Media and Telecom’s new market research report on the topic. Following the analyst presentation, the executives of four companies providing mobile social networks and social media hosting services will describe their unique strategies for success.
Speakers
- Mobile Social Networking: Trends and forecasts from the Informa 2009 market research report, Christine Perey, PEREY Research & Consulting
- From members to measurable community targets, Olivier Chouraki, MobiLuck
- Finding your way with QR codes and communities, Roger Fischer, Kaywa
- Keys to successful community growth with mobile, Marcus Ladwig, Peperoni Mobile & Internet software GmbH
- Making a platform accessible from PC and Mobile, Raphaël Briner, CEO & Founder HyperWeek




